After a successful limited release beginning on March 13, , the film had a wide release on March 27, That night, Hugh points out a young girl in the back of the theater. When Jaime says she cannot see the girl, Hugh becomes unnerved and asks that they leave. On another date, Hugh and Jaime have sex in his car, but afterwards, he incapacitates Jaime with chloroform and she wakes up tied to a wheelchair in the Packard Plant , where Hugh explains that she will be pursued by an entity that only they can see and which can take the appearance of any person. If it catches Jaime, it will kill her and pursue the previous person to have passed it on: Hugh.